Inertia
Inertia is an innovation-driven firm delivering end-to-end design, engineering, prototyping, and manufacturing for medical, clean tech, industrial, safety, and advanced hardware industries. Distinguished by their tightly integrated evidence-based approach—including strategy, human factors, regulatory and advanced manufacturing—they execute at every phase: from early startup product validation through SMB innovation acceleration, to full-scale manufacturing for startup and large enterprises. Their unique differentiator lies in the seamless integration of product strategy, development, and manufacturing under one roof—enabling clients to optimize quality, achieve rapid speed-to-market, and realize measurable cost and risk reductions. With robust quality systems, client-centered project management, and a reputation for transparency, Inertia consistently sets new standards for product innovation and commercialization.
Industries
N/A
Nr. of Employees
small (1-50)
Inertia
34 Kern Road, Unit 3, North York, Ontario, Canada, M3B 1T1
Products
In‑bore MRI infotainment platform (case study)
Innovere set out to reduce patient anxiety and the sense of confinement during MRI scans by bringing video, audio, and patient-facing information directly into the bore, without compromising imaging performance. The harder problem was making that concept manufacturable for deployment with a global healthcare OEM: engineered, tooled, sourced, assembled, and built to quality standard inside one of the most constrained environments in medical hardware, where usability, safety, and MRI compatibility are tightly coupled.
Inertia treated Innovision as an integrated electromechanical system rather than a display-mount problem, combining industrial design, UI/UX, workflow analysis, prototyping, usability testing, mechanical engineering, packaging, tooling, and manufacturing support in one coordinated path. The team first defined a system architecture that separated the patient-facing experience from the electronics to protect imaging performance, then resolved the downstream implications for support geometry, installation, and structural behaviour around the MRI table. The only viable attachment point was a 3 mm lip on the table rails; rather than treating that as a constraint to work around, Inertia made it the governing design input and engineered a custom rail-mount system to manage the resulting cantilevered load.
The result was a coherent in-bore infotainment platform, delivered through a coordinated first build of 50 units across 130 unique components, 11 materials, 99 tools, and 33 inspection fixtures, completed in 12 weeks. The system includes an MRI-compatible in-bore display, a custom rail-mount solution supporting a roughly 25 lb cantilevered display assembly from a minimal 3 mm interface, a fail-safe tipping mechanism paired with a nested mirror architecture to manage collision risk, and integrated audio delivery through a memory-foam pillow that reduces scan noise while supporting entertainment and technologist communication, all without contributing RF noise to the image.
In-home hydroponic garden system (case study)
Design and manufacture of a compact indoor hydroponic system with engineered water and light distribution to reduce water use and environmental runoff while supporting year-round food production.
Cloud-based manufacturing tracking and returns analytics platform
Cloud-hosted system for manufacturing article tracking, traceability and returns analysis providing a view of product journey from factory to field and aggregating failure trends for quality improvement.
Ventilator Oxygen Mixer
Baylis Medical needed to expand the oxygen delivery capability of its V4C-560 ventilator platform to support more severe respiratory cases, without redesigning the ventilator itself. Inertia was engaged to develop and launch a ventilator add-on capable of delivering up to 100% oxygen.
The challenge was systemic, not singular: the accessory required a flow regulator, plenum, manifold, tubing, mounting strategy, and enclosure to work together around an existing device, without compromising usability or manufacturability.
Inertia supported the program from concept through manufacturing launch. Early work used Baylis's specifications, BOM, and CAD data to refine the accessory architecture and resolve packaging, portability, and tubing-management questions. As the program matured, Inertia took on technical and project leadership for manufacturing transfer, including DFM/DFA review, tool build and trial oversight, engineering change management, and launch-phase quality documentation (PFMEA, FAI, IQ/OQ/PQ support).
The result: a defined accessory architecture, validated concept directions, and a structured path from urgent clinical requirement to a production-ready program, with design, manufacturing, and quality activities aligned through launch.
Point of Care Blood Diagnostics
After more than a decade of electrochemical research, Verv had proven its core sensing technology, but the work existed as disconnected lab prototypes: independent electrochemistry, early firmware, cartridge concepts, and enclosure directions with no unifying system architecture. Inertia partnered with Verv to turn that body of research into a coherent, manufacturable diagnostic device architecture for decentralized, single-drop blood analysis.
Inertia took an architecture-first approach, resolving system integration risk before pushing product maturity. A unified framework aligned electrochemistry, cartridge interface geometry, embedded firmware, mechanical actuation, and user interaction within a single alpha platform, sequencing work to tackle the highest-risk elements first. Workflow analysis and contamination-risk modeling led to a pivotal decision: shifting from a multi-user device concept to a single-user workflow, which reduced interface complexity and contamination risk while accelerating the path to a viable platform.
The result was architectural clarity across mechanical, firmware, electrochemical, and interface domains, including a production-oriented mechanical architecture with repeatable cartridge connection, deterministic force management across high-density electrical interfaces, a QP-based modular firmware framework, and clearly defined cartridge interface specifications. Structured risk management was aligned with future regulatory and verification pathways, with documentation preserving architectural intent for later development stages.
By resolving system architecture ahead of the commercialization push, Verv moved from fragmented R&D assets to an integration-ready diagnostic platform positioned for a smooth transition into beta development, V&V, and regulatory work.
Retinal Imaging System
CellView's WR-1 is a widefield retinal imaging system that supports screening, diagnosis, and monitoring by imaging deep into the periphery of the eye. The challenge wasn't whether the optics, motion control, structural packaging, and enclosure could each perform, it was whether they would remain stable and controllable once integrated. Work began around motorized optical adjustment, but key architectural elements were still evolving, requiring early decisions flexible enough to support the system as it took shape. As development progressed, requirements sharpened: precise, repeatable optical alignment; internal packaging that fit optics, electronics, and clinical-use geometry into a limited volume; a chassis stable enough to hold alignment while still allowing controlled adjustment; and assembly access that reflected how the device would actually be built and aligned.
Inertia focused on the interfaces governing system behaviour, particularly where optical performance, mechanical stability, and assembly intersected. The team first defined the focus mechanism as a controlled motion system with clear positioning behaviour, tolerances, and mounting strategy, giving a stable reference point for resolving the rest of the packaging. Work then expanded to system-level packaging, resolving optical, mechanical, and electronic components within the physical constraints of patient interaction, guided by sightlines, clearances, and adjustment access. As prototypes were built, attention shifted to interface refinement: adjustment features where precision mattered, updated mounting strategies for stability, and refined access points for practical alignment and installation.
The result was a more stable, buildable imaging platform with tighter control across both core architecture and the most sensitive optical and mechanical interfaces, including a chassis and enclosure aligned to optical, electronic, and clinical-use needs, functional prototypes and validation units supporting early testing, multi-axis adjustment for precise optical alignment, a motorized focus mechanism enabling controlled positioning, and a clearer path into engineering builds through BOM refinement and supplier coordination.
In‑bore MRI infotainment platform (case study)
Innovere set out to reduce patient anxiety and the sense of confinement during MRI scans by bringing video, audio, and patient-facing information directly into the bore, without compromising imaging performance. The harder problem was making that concept manufacturable for deployment with a global healthcare OEM: engineered, tooled, sourced, assembled, and built to quality standard inside one of the most constrained environments in medical hardware, where usability, safety, and MRI compatibility are tightly coupled. Inertia treated Innovision as an integrated electromechanical system rather than a display-mount problem, combining industrial design, UI/UX, workflow analysis, prototyping, usability testing, mechanical engineering, packaging, tooling, and manufacturing support in one coordinated path. The team first defined a system architecture that separated the patient-facing experience from the electronics to protect imaging performance, then resolved the downstream implications for support geometry, installation, and structural behaviour around the MRI table. The only viable attachment point was a 3 mm lip on the table rails; rather than treating that as a constraint to work around, Inertia made it the governing design input and engineered a custom rail-mount system to manage the resulting cantilevered load. The result was a coherent in-bore infotainment platform, delivered through a coordinated first build of 50 units across 130 unique components, 11 materials, 99 tools, and 33 inspection fixtures, completed in 12 weeks. The system includes an MRI-compatible in-bore display, a custom rail-mount solution supporting a roughly 25 lb cantilevered display assembly from a minimal 3 mm interface, a fail-safe tipping mechanism paired with a nested mirror architecture to manage collision risk, and integrated audio delivery through a memory-foam pillow that reduces scan noise while supporting entertainment and technologist communication, all without contributing RF noise to the image.
In-home hydroponic garden system (case study)
Design and manufacture of a compact indoor hydroponic system with engineered water and light distribution to reduce water use and environmental runoff while supporting year-round food production.
Cloud-based manufacturing tracking and returns analytics platform
Cloud-hosted system for manufacturing article tracking, traceability and returns analysis providing a view of product journey from factory to field and aggregating failure trends for quality improvement.
Ventilator Oxygen Mixer
Baylis Medical needed to expand the oxygen delivery capability of its V4C-560 ventilator platform to support more severe respiratory cases, without redesigning the ventilator itself. Inertia was engaged to develop and launch a ventilator add-on capable of delivering up to 100% oxygen. The challenge was systemic, not singular: the accessory required a flow regulator, plenum, manifold, tubing, mounting strategy, and enclosure to work together around an existing device, without compromising usability or manufacturability. Inertia supported the program from concept through manufacturing launch. Early work used Baylis's specifications, BOM, and CAD data to refine the accessory architecture and resolve packaging, portability, and tubing-management questions. As the program matured, Inertia took on technical and project leadership for manufacturing transfer, including DFM/DFA review, tool build and trial oversight, engineering change management, and launch-phase quality documentation (PFMEA, FAI, IQ/OQ/PQ support). The result: a defined accessory architecture, validated concept directions, and a structured path from urgent clinical requirement to a production-ready program, with design, manufacturing, and quality activities aligned through launch.
Point of Care Blood Diagnostics
After more than a decade of electrochemical research, Verv had proven its core sensing technology, but the work existed as disconnected lab prototypes: independent electrochemistry, early firmware, cartridge concepts, and enclosure directions with no unifying system architecture. Inertia partnered with Verv to turn that body of research into a coherent, manufacturable diagnostic device architecture for decentralized, single-drop blood analysis. Inertia took an architecture-first approach, resolving system integration risk before pushing product maturity. A unified framework aligned electrochemistry, cartridge interface geometry, embedded firmware, mechanical actuation, and user interaction within a single alpha platform, sequencing work to tackle the highest-risk elements first. Workflow analysis and contamination-risk modeling led to a pivotal decision: shifting from a multi-user device concept to a single-user workflow, which reduced interface complexity and contamination risk while accelerating the path to a viable platform. The result was architectural clarity across mechanical, firmware, electrochemical, and interface domains, including a production-oriented mechanical architecture with repeatable cartridge connection, deterministic force management across high-density electrical interfaces, a QP-based modular firmware framework, and clearly defined cartridge interface specifications. Structured risk management was aligned with future regulatory and verification pathways, with documentation preserving architectural intent for later development stages. By resolving system architecture ahead of the commercialization push, Verv moved from fragmented R&D assets to an integration-ready diagnostic platform positioned for a smooth transition into beta development, V&V, and regulatory work.
Retinal Imaging System
CellView's WR-1 is a widefield retinal imaging system that supports screening, diagnosis, and monitoring by imaging deep into the periphery of the eye. The challenge wasn't whether the optics, motion control, structural packaging, and enclosure could each perform, it was whether they would remain stable and controllable once integrated. Work began around motorized optical adjustment, but key architectural elements were still evolving, requiring early decisions flexible enough to support the system as it took shape. As development progressed, requirements sharpened: precise, repeatable optical alignment; internal packaging that fit optics, electronics, and clinical-use geometry into a limited volume; a chassis stable enough to hold alignment while still allowing controlled adjustment; and assembly access that reflected how the device would actually be built and aligned. Inertia focused on the interfaces governing system behaviour, particularly where optical performance, mechanical stability, and assembly intersected. The team first defined the focus mechanism as a controlled motion system with clear positioning behaviour, tolerances, and mounting strategy, giving a stable reference point for resolving the rest of the packaging. Work then expanded to system-level packaging, resolving optical, mechanical, and electronic components within the physical constraints of patient interaction, guided by sightlines, clearances, and adjustment access. As prototypes were built, attention shifted to interface refinement: adjustment features where precision mattered, updated mounting strategies for stability, and refined access points for practical alignment and installation. The result was a more stable, buildable imaging platform with tighter control across both core architecture and the most sensitive optical and mechanical interfaces, including a chassis and enclosure aligned to optical, electronic, and clinical-use needs, functional prototypes and validation units supporting early testing, multi-axis adjustment for precise optical alignment, a motorized focus mechanism enabling controlled positioning, and a clearer path into engineering builds through BOM refinement and supplier coordination.
Expertise Areas
- Product strategy and market validation
- Prototype development and tooling orchestration
- Integrated hardware and embedded systems engineering
- Electronics design and certification for connected devices
Key Technologies
- Additive manufacturing (3D printing)
- CNC machining and rapid tooling
- Injection molding and rapid/pilot injection tooling
- Multi-layer PCB design and electronics CAD
Key People
Ray Minato
President & Founder
Chris Clapinson
VP Product Strategy
Gareth Kenworthy
VP Product Development
Ray Minato
President & Founder
Chris Clapinson
VP Product Strategy
Gareth Kenworthy
VP Product Development
News & Updates
Recipient of a Good Design Award for excellence in product design.
Finalist for the Medical Design Excellence Awards, reflecting recognition in medtech innovation.
Honored by the International Design Excellence Awards for outstanding product design.
Analyzes how US tariffs impact medical device manufacturing strategy, dispels myths about reshoring, and presents a playbook for tariff engineering and hybrid supply chain optimization.
Reflects on leadership, decision-making, and transparent client communication in high-complexity product development environments.
Reviews approaches for tool integration and streamlined communication to accelerate product development.
Recipient of a Good Design Award for excellence in product design.
Finalist for the Medical Design Excellence Awards, reflecting recognition in medtech innovation.
Honored by the International Design Excellence Awards for outstanding product design.
Analyzes how US tariffs impact medical device manufacturing strategy, dispels myths about reshoring, and presents a playbook for tariff engineering and hybrid supply chain optimization.
Reflects on leadership, decision-making, and transparent client communication in high-complexity product development environments.
Reviews approaches for tool integration and streamlined communication to accelerate product development.