Via Product Development
Via Product Development (Via PD) helps turn ambitious visions into successful products by providing expert guidance throughout the entire product development lifecycle. We specialize in electronics design and development, helping clients navigate from initial concept through to manufacturing. With a focus on clear communication, strategic planning, and technical excellence, we help teams reduce risk and accelerate timelines. We leverage deep industry expertise and strong partnerships to ensure optimal product-market fit and successful commercialization, particularly in highly regulated and technically complex sectors.
What We Do
Full product validation including needs-finding, customer discovery, product-market fit assessments, and market sizing. Helps develop a deep understanding of customers to prioritize and define specifications with strong market product fit.
Covers all phases necessary to bring an idea to life, including defining product requirements, creating initial concepts, trialing proof of concepts, hands-on testing of designs, and developing fully functional prototypes for pilot tests.
Reviews final designs and documentation to ensure readiness for manufacturing, including compliance verification. Assists in pairing with the best contract manufacturer for the product.
Conducts needs-finding interviews and evaluates product-market fit.
Provides brainstorming, conceptual design, requirements analysis, and proof of concepts.
Delivers architecture, prototypes, schematics, layouts, DVT, DFM, and more for product development.
Medical Devices
Key People
News & Updates
A recurring online event where participants can join Via PD's call-in line (Google Meet) every other Wednesday from 3–4pm EST to get advice on debugging, design decisions, and risk assessment in hardware development.