Fitbit


The Google Store offers a wide range of Google-made devices and accessories, including Pixel phones, tablets, smartwatches, earbuds, smart home products, and more. The store emphasizes continuous updates, AI innovations, and a seamless shopping experience with free shipping, price match promises, and easy returns. It also features physical stores in various locations and provides personalized news, offers, and support for customers.

Industries

apps
consumer-electronics
fitness
health-care
personal-health
quantified-self-4b52
wearables

Nr. of Employees

large (251-1000)

Fitbit

San Francisco, California, United States, North America


Patents

Smart watch

US-D1079691-S1

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Fitness tracker

US-D1077661-S1

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Presenting health related messages to users of an activity/health monitoring platform

US-12310748-B2

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Fitness activity related messaging

US-12283362-B2

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Position detection of blood pressure device

US-12251205-B2

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Calibration of pulse-transit-time to blood pressure model using multiple physiological sensors and various methods for blood pressure variation

US-12239424-B2

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Products

Flagship smartphone (foldable and non-foldable variants)

High-end smartphone models available in multiple form factors with periodic OTA feature updates.

Midrange smartphone

Mid-priced smartphone model positioned below flagship with a balance of performance and value.

Smartwatch

Wearable device offering health and fitness tracking, notifications and integration with mobile devices.

True wireless earbuds

In-ear wireless audio devices with active noise control and wireless charging support.

Tablet

Tablet device for media consumption, productivity and smart-home control.

Fitness tracker

Wrist-worn activity tracker for step counting, heart-rate monitoring and basic sleep tracking.

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Services

Fulfillment service applying free-shipping eligibility rules and selecting lowest-cost shipping for eligible orders, with documented free returns procedures.

Integrated financing options offering monthly installment plans via payment partners with region-specific terms and repayment illustrations.

Online trade-in workflow providing estimated device valuations, shipment instructions, post-inspection adjustments and credit or refund handling.

Coordination of on-site and mail-in repair services and administration of extended protection plans with repair tracking and coverage management.

Operation and coordination of physical store listings and authorized reseller networks in support of the online storefront, including a retailer-finder capability.

Consent-driven collection of email subscriptions and delivery of personalized offers, cart reminders and surveys based on user preferences and consent.

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Expertise Areas

  • E-commerce platform operation and localization
  • Cloud account, order and device lifecycle management
  • Fulfillment, shipping and returns management
  • Payment gateway and installment financing integration
  • Show More (7)

Key Technologies

  • Cloud-based account and order management
  • Over-the-air (OTA) software update delivery
  • Staged feature rollout / feature-flag management
  • E-commerce checkout and payment gateway integrations
  • Show More (6)

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