Modification of behavior or physical characteristics through visual stimulation
Inventors
Assignees
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Abstract
A system and a process are provided for evaluating subliminal pixel patterns and identifying trigger patterns, which are pixel patterns that trigger a response in subjects exposed to the pattern. Each pixel pattern is embedded in a digital video or a digital still image. Pixel patterns that are found to induce reactions in subjects are identified as trigger patterns and are flagged for re-testing. Re-tested trigger patterns that repeatably induce reactions are identified as positive trigger patterns and are studied further. Variations are made to a positive trigger pattern to determine whether small changes can affect how a subject responds when exposed to that positive trigger pattern. A positive trigger pattern is evaluated to determine whether it can induce an emotional, a physical, and/or a behavioral change in the subjects and, if so, the positive trigger pattern is applied to a real-world situation.
Core Innovation
The invention provides visual stimuli to trigger specific brain activity in a user by displaying one or more images comprising one or more trigger patterns on an electronic display. The trigger patterns are adapted to induce the specific brain activity, and the images are produced by deriving the trigger patterns from test images shown to one or more viewers while monitoring physiological characteristics.
The method determines physiological changes in the viewers induced by the test patterns during the displaying of the test images. One or more test patterns are selected as the trigger patterns based at least in part on the determining of the physiological changes, and the selected trigger patterns are incorporated into one or more base images to form the one or more images that are displayed to a user.
The selection of trigger patterns can be based on a change in a percentage of viewers greater than a predetermined percentage and/or repeatably inducing a change in at least one of the viewers. Other implementations present a trigger pattern in a video for a short enough duration that the user does not consciously notice the trigger pattern, or blank a video using trigger-pattern pixel coverage for a brief enough time. Physiological monitoring can involve EEG, fMRI, and/or MEG data.
Claims Coverage
The provided claim set includes one independent claim. It covers a pipeline with displaying trigger-pattern images to induce specific brain activity, deriving trigger patterns by monitoring viewers’ physiological changes to test patterns, selecting trigger patterns, and incorporating the selected patterns into base images for subsequent user display.
Physiological monitoring-based trigger-pattern selection and incorporation into base images
Displaying one or more images comprising one or more trigger patterns adapted to induce specific brain activity in a user, where the images are produced by displaying test images to one or more viewers while monitoring physiological characteristics; determining physiological changes induced by test patterns; selecting one or more test patterns as trigger patterns based at least in part on the determining; and incorporating the selected trigger patterns into one or more base images to form the one or more images.
The claim coverage centers on deriving trigger patterns from test-viewer physiological monitoring, selecting patterns that induce physiological changes, and embedding the selected trigger patterns into base images for display to induce specific brain activity.
Stated Advantages
Documented Applications
HUD/Heads Up Display deployment for alertness.
Educational media/toys.
Medical-office videos.
Webpages to influence consumer purchasing behavior.
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