Multimedia communication system and method

Inventors

Greer, Neil • Blank, Bennett • Depew, Bryan

Assignees

Impact Engine Inc

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Publication Number

US-10565618-B2

Patent

Publication Date

2020-02-18

Expiration Date


Abstract

Systems and methods are disclosed for creating, editing, sharing and distributing high-quality, media-rich web-based communications. The communications are created in a layered fashion that integrates user-selected text, colors, background patterns, images, sound, music, video, or other media. The systems and methods are used to generate, edit, broadcast, and track electronic presentations, brochures, advertisements (such as banner advertisements on highly trafficked media websites), announcements, and interactive web pages, without the need for the user to understand complex programming languages.

Core Innovation

The invention relates to a SaaS multimedia communication system that provides a communication builder engine for creating, editing, viewing, and serializing media-rich data-specific communications. The system uses templates and a layered slide design, including background, main, foreground, and navigation layers, with content containers that accommodate text, image, video, and audio components. It supports an edit mode and a playback mode through a project builder and a project viewer.

The system determines a template selection through an interview/query process and associates look and feel determination with the chosen templates. Media asset repositories store media assets that are used by communications being created. The architecture uses a layered approach so that different slide layers and navigation are combined to form the media-rich communication content.

For distribution, the system includes a distribution program and a sharing program that enable sharing and distribution of the serialized communications. The document describes distribution mechanisms including websites, e-mail, and CD-ROM/DVD, as well as offline/hardcopy options. It also describes linked sharing and live sharing where updates are propagated to recipients, and tracking of qualitative/quantitative data.

Claims Coverage

Not explicitly described in patent.

Not explicitly described in patent.

Stated Advantages

Enables creation, editing, viewing, and serialization of media-rich, data-specific communications without programming (as described in the partial content).

Supports sharing and distribution of serialized communications across multiple distribution mechanisms including websites, e-mail, and CD-ROM/DVD (as described in the partial content).

Provides linked sharing and live sharing to propagate updates to recipients (as described in the partial content).

Provides tracking of qualitative/quantitative data related to distribution and sharing (as described in the partial content).

Documented Applications

Creation and distribution of media-rich communications including e-mails, presentations, websites, Flash/HTML banner ads, and brochures (as described in the partial content).

Use with web/email sharing and offline/hardcopy distribution mechanisms including CD-ROM/DVD (as described in the partial content).

Real-time linked/live sharing of serialized communications to recipients (as described in the partial content).

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