BrainSigns


BrainSigns is a spin-off company from the University of Rome 'Sapienza' that specializes in decoding human non-conscious states through high-quality analysis of brain and bio signals. Their mission is to generate innovation across various fields such as Neuromarketing, Human Factors, and Clinical Applications by leveraging neuroscience and brain signal analysis. They are involved in research projects like 'Mindtooth' to decode human mental states in simulators and real environments, aiming to advance understanding of human cognition and behavior. The company actively engages in research and development, publishing scientific articles, and collaborating with students and professionals in neuroscience, psychology, engineering, and economics.

Industries

biometrics
biotechnology
consulting

Nr. of Employees

small (1-50)

BrainSigns

Piazzale Aldo Moro, 5 Roma 00185 Italia


Products

Portable wearable EEG headset (validated prototype)

A portable EEG headset designed for monitoring cognitive and affective states in simulators and working environments; validated in applied studies.

Cerebral workload measurement hardware and protocols

Hardware and measurement protocols for assessing cerebral workload of operators, developed within research projects for monitoring and research on operator mental workload and performance.


Services

Design and execution of experiments to measure consumer neurophysiological responses for advertising, digital experience and product evaluation.

Assessment services for workload, stress, vigilance and training effectiveness in operational environments using multimodal neurophysiological measures.

Perception testing and formal evaluation of devices and clinical protocols using neurophysiological and behavioural measures to support validation and usability.

Expertise Areas

  • Applied and consumer neuroscience (neuromarketing)
  • Neuroaesthetics and perception research
  • Human factors and neuroergonomics (cognitive workload and vigilance)
  • Neurotechnology research and wearable sensor validation
  • Show More (4)

Key Technologies

  • Electroencephalography (EEG)
  • Dry-electrode and wearable EEG systems
  • Eye tracking and facial expression analysis
  • Galvanic skin response (GSR)
  • Show More (8)

News & Updates

A study exploring the emotional response to Michelangelo's Moses using neuroscience techniques.

Research on using virtual reality to study olfactory responses.

An article about the application of neuroscience in shopping behavior presented at the POPAI Conference.

Coverage of a conference in Rome discussing consumer insights derived from neuroscience.

Participation in the first Virgin Galactic suborbital flight to study brain activity in space.


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